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Asset 1005


The end is Righteous as founders hand over Dressing of Salads to others.

Righteous raised £215k in two rounds via Crowdcube. Despite several senior level listings, the salad dressers never did manage to make their projections a reality. Then they had an idea - why not create another company making plastic packaged, long life, boil in the bag cauliflower rice and offer shares to existing backers. And so Full Green aka Cauli Rice, was born.

We only tell you this because Righteous has now been given to others. According to the founders there was no financial transaction. 

Whilst gifting shareholders in Righteous free shares in FullGreen, is an honourable gesture, it only really works if FG makes it. Now with over £4m invested, it has a US factory, WW sales and is still losing...

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Sunday April 28, 2019

Hardman and Co’s Brian Moretta in conversation with ECF Buzz Founder Rob Murray Brown on start up investing, equity crowdfunding and what’s a good read.